SEO Site Audits

Key Phrase Research

Strategy Development

Content Optimization


Developing an effective SEO strategy can be both challenging and time consuming for a business owner who already wears multiple hats. To do it well, you need to start with a strategy that will identify ways of driving qualified traffic to your website, also known as your “always-on” business.  This requires an in-depth knowledge of SEO best practices for on-page and off-page optimization.

Search Engine Optimization is something that you need to be constantly on top of, as it changes often. It is important to keep your website up to date with new content, as well as building on existing content (or reworking it) to keep your site in the top results of a web search.

Minutes Wasted 'Just Winging It'


While learning SEO is possible, it is a time-consuming effort, and time is something that you as a business owner may not have. Access to SEO tools that help us do our job well, is also something you receive with HeartBrain Marketing. We use SEMrush, Moz, Google Search Console, Google Analytics and other


Basic Audit

SEO Compliance Check & Issue Identification

  • Full Site Audit

General Audit

Comprehensive Internal SEO Evaluation

  • Full Site Audit
  • Keyword Research
  • SEO Infrastructure

Benchmarking Audit

Comprehensive Internal & External SEO Evaluation

  • Full Site Audit
  • Keyword Research
  • SEO Infrastructure
  • Competition Keyword Analysis
  • Competition Content & Backlink Analysis

Strategic Audit

Complete Strategic SEO Package

  • Full Site Audit
  • Company Evaluation
  • Keyword Research
  • SEO Infrastructure
  • Competition Keyword Analysis
  • Competition Content & Backlink Analysis
  • Complete SEO Strategy


HeartBrain SEO Professionals evaluate every relevant page of your site for their performance on over 60 SEO related factors.

The results are then compiled into an easy to follow report that lists the issues found and their recommended course of action.    

Ideal for identifying and troubleshooting SEO performance issues


General keyword research conducted by collecting current keyword performance data and combining it with phrases relevant to your organizations service, location, and quality.

This is then used to generate a large master list of key phrases, which is filtered down by relevancy, traffic volume, difficulty, and intent.

Leaving a refined selection of keywords that if optimized for correctly, will improve traffic quality, bounce rate, and conversion.    

Poor SEO asset management always leads to poor organic search traffic.

This service goes beyond the identification of SEO performance issues, and looks into how your organization manages and optimized SEO related assets. 

Making sure that you can monitor and optimize pages efficiently and effectively.  Even when your work with us is done.  

This service improves the competitiveness of your keyword research by identifying and analyzing your competitors best performing keywords.

This added process increases the target keyword quality by expanding market reach, and command on subject authority. 

This is done to understand further external SEO factors and identify potential threats and opportunities. 

In addition to looking at a competitors keywords, HeartBrain looks into the quality of their content, and the various pages or sites that may be linking to them.  Both significant factors in establishing site authority and trust (two of the most significant contributors to unpaid search engine success).

To better understand internal factors involved in strategy development, HeartBrain conducts a detailed company evaluation. 

This is focused on becoming familiar with your organization, what it has to offer, the problems it can solve, and the benefits it can provide to its clients.

The foundation of any good strategy is comprised of information, and a strong understanding of relevant internal and external factors. 

A HeartBrain SEO strategy  is perfectly tailored to your organizations goals, ambitions, and capabilities based on data collected about internal and external factors. 

SEO Strategy Includes:

• Target Consumers (Personas)
• Unique Selling Proposition
• Messaging & Positioning
• SWOT Analysis
• Keyword Strategy
Content Strategy
• Conversion Strategy
• Required Assets Outline
• Recommended Action Plan

HeartBrain ensures a high quality strategy HeartBrain includes all the other services.  


SEO Consulting

When you have a question, need SEO guidance, or just need a little extra help with getting your site found.

SEO Issue Resolution

When there are issues ruining your SEO performance, we are here to get things back on track.

Page Optimization

When you just want to make sure that the right people find a certain page or post.

Account Set-Up

When you know you need it, but don't have the time to learn how to use and configure SEO related platforms.

Link Building

When you know you have good content and want to gain subject authority.

Performance Reporting

When you need to know how things are performing, and are low on time to compile understand that data.


Save yourself a headache by finding a partner experienced in all things SEO who can provide ongoing maintenance, and who focuses on bringing qualified traffic to your website.

Tell us your story, and the HeartBrain team will conduct a full SEO audit before determining realistic target keywords and phrases designed to deliver results, and develop and implement a consistent SEO strategy that will benefit your business for years to come.

Find the problem 100%
Fix the problem 100%
Optimize 100%
Convert 100%