Why You Need to Start Marketing on Social Media In the modern landscape, the importance of social media marketing has become glaringly obvious. There are millions of users waiting to discover your product and/or service. Social media gives people the ability to be more innovative and creative than ever Read more…
Stay Safe from COVID-19 and Market Your Business From Home Small businesses all over the country are shutting down to prevent the spread of COVID-19, also known as the “Coronavirus.” Most small business owners rely on day-to-day business to stay afloat. Groups of ten or more are being discouraged, so Read more…
Building a Brand that Engages and Delights on Social Media In this day and age, social media is a crucial means of marketing your business. But it isn’t as simple as just creating profiles on social media platforms and letting the magic of the internet do the rest. Read more…
How Developing Personas Can Help You Understand Your Customers Your customer base is both the sturdy foundation that keeps your company aloft and the wind that propels it forward. However, simply supplying them with quality products and services is not enough. In order to keep yourself relevant in a Read more…
Social Engagement Strategies That Build Relationships From the way we access information to the way we share experiences with our friends and family, the world is rapidly changing towards a digital interface. Included in this is the way that businesses advertise themselves. A television commercial is still a Read more…
Create Visually Stunning Videos with What You Have Consider the last time you watched a video online. It was probably today and it wasn’t even your first video of the day. According to a study by PROMO, 44% of individuals watched five or more videos online. Marketers are Read more…
Engage Your Followers with These Social Media Post Ideas The world of social media is extremely competitive. Anyone can make an account, write, and share posts. Due to this, no matter who you are, there are a ton of accounts out there who look just like yours. What Read more…
LinkedIn is a great advertising platform for those looking to extend the reach of their current marketing efforts. It has smart targeting options which help you reach, and engage, with your ideal customer. The various types of LinkedIn ads also make it easy for you to customize your campaigns to meet Read more…
2017 marketing trends made an outstanding year for marketing, with budgets increasing by 12%. This increase provided outstanding ROI for businesses including more data driven results and improved digital customer engagement through web content and social platforms…