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marketing wisdom

YouTube doesn't have to be scary for small business SEO
SEO

YouTube Video Optimization for Small Business SEO

YouTube Optimization for Small Business SEO Doesn’t Have to be Scary   There’s no doubt that YouTube is a powerful platform to grow awareness for your business through education, entertainment, and fun promotions. However, if you’re running a small business it can be intimidating to get started on any video Read more…

By Igor Markelic, 7 months ago
Low Cost Marketing Ideas for Small Businesses
Marketing Trends

Low-Cost Marketing Ideas for Small Businesses

  7 Ways You Can Promote Your Business Without Breaking the Bank   Local marketing for a small business isn’t easy. You’re ready to meet your customers’ needs and surpass their expectations. You want them to know what sets you apart as the best option available for your product or Read more…

By Mac Holmes, 3 years3 years ago
tips for how to turn subscribers into customers
Email Marketing

How to Turn Email Subscribers Into Loyal Customers

  Simple Methods to Increase Your Email Subscribers’ Conversion Rates   A wiser person than me once said: “A business cannot survive on email subscribers alone”. Any email marketer knows that building an email list of loyal subscribers can be a difficult task. However, an even bigger challenge can be Read more…

By Brianna Coykendall, 4 years3 years ago
social media
Content Marketing

Is Anyone Out There? Tips for Increased Social Engagement

Social Engagement Strategies That Build Relationships     From the way we access information to the way we share experiences with our friends and family, the world is rapidly changing towards a digital interface. Included in this is the way that businesses advertise themselves. A television commercial is still a Read more…

By Kelsie Collins, 4 years3 years ago
google search engine marketing
KPIs

Google Data Studio – What it Does and Why You Need it

This Free Google Tool – Google Data Studio – is Elevating Reporting     The Google Marketing Platform is the name for the tools Google provides to users and search engine marketing specialists. Parts of it include Google Analytics, Ads, Optimize, and Google Data Studio. Through these tools, users can Read more…

By Chelsea Demastrie, 4 years4 years ago
Little cartoon bear is stressed because of his challenges with content
Content Marketing

What are Marketers Biggest Challenges with Content?

  Time is Marketers Single Greatest Challenge with Content, or is it? If you were to ask any content or communications marketer what their biggest challenge is, I would bet they say time. Is the obsession with the clock just about seconds ticking by? Definitely not, and I’ll tell you Read more…

By Jenelle Pierce, 4 years3 years ago
create impressive landing pages by including your personality
Conversion Rate Optimization

An Impressive Landing Page Is Key to Customer Acquisition

Businesses continue to move their operations online where they are selling their products (and services) with the click of a button. However, competition on eCommerce platforms is becoming fierce, and only the savvy organizations will be able to compete effectively. A well thought out landing page is the magical door Read more…

By Brianna Coykendall, 4 years3 years ago
heartbrain bear tells you which link building services to avoid
SEO

Link Building Services to Avoid Like the Plague

Avoid Link Building Services That Do More Harm than Good   Once upon a time, Google determined the domain authority of websites by using the number of links the website accrued. If your website had links pointing to it from a number of other websites, you had a high domain Read more…

By Nancy Deol, 4 years3 years ago
this marketing bear is thinking about the importance of social media marketing
Email Marketing

Best Email Subject Lines – Strategies and Tips

Creating the Best Email Subject Lines for Your Business   Email – we depend on it for quick and easy communication between ourselves, between businesses, between clients, customers, etc. As digital marketers, we also rely on the capabilities of email marketing automation to make our jobs easier, which is why it’s Read more…

By HBM Team, 5 years3 years ago
7 reasons why we love facebook analytics
Advertising

7 Reasons Why We Love Facebook Analytics

Facebook analytics provides valuable information to
optimize and gauge the performance of your social media efforts. Here are our 7 reasons why we love Facebook Analytics.

By Chelsea Demastrie, 5 years5 years ago

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